Insight Report

The Orangeblowfish Six Gen Z Insights in China for Retail Brands

23 Sep 2024

Introduction

Six Gen Z Insights in China for Retail Brands is an invaluable mini report on this growing consumer market. Discover how experiential branding drives campaigns for this under-30s generation. Learn how they spend and how to target this group which is set to receive over $3 trillion in intergenerational wealth in China over the next decade.

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